Skip to content
Hello Mentor

Ethan Wong & Esther Erin

Co-Founders at Dododots

Ethan and Esther are the founders of Dododots, a skincare brand focused on acne care solutions, best known for its targeted pimple patches designed for everyday use. Positioned within the fast-growing beauty and personal care space, Dododots has built a strong presence by combining functional efficacy with approachable, consumer-friendly branding, making skincare more accessible to a younger, digitally engaged audience. With backgrounds shaped by entrepreneurship and brand-building, Ethan and Esther developed Dododots to address common skin concerns through simple, effective products. Their approach centres on clarity, consistency, and understanding consumer needs, enabling the brand to grow within a competitive skincare market while maintaining a focus on practicality, trust, and product-led growth.

Media and articles

M’sian pimple patch brand Dododots announces world’s 1st concealer patches with 5 shades

Vulcan Post • 15 Jul 2024

“I still remember that night, 26th December 2020. I pitched the idea of coloured pimple patches to Ethan.” These are the words of Esther Erin, who is one of the two founders behind Dododots, a Malaysian pimple patch brand.

Read source

We Visited The Dododots Warehouse To Speak To The Founders Of Malaysia’s Beloved Acne Patch Brand

TheSmartLocal • 04 Jun 2025

In a world where skincare can often feel sterile and clinical, Dododots burst onto the scene in 2021 with an unapologetically cheeky mission: to help people feel good on bad skin days. Born in Malaysia and now crowned Southeast Asia’s No.1 acne patch brand, the brand didn’t just treat pimples – they transformed them into platforms for self-expression.

Read source

How Malaysian beauty startup Dododots became the pimple patch brand Gen Z can’t get enough of

CNA Lifestyle • 06 May 2025

In 2023, Malaysian pimple patch brand Dododots co-founders Esther Erin, 29, and Ethan Wong, 27, posted a TikTok of themselves restocking a vending machine after hours at Sunway Pyramid Shopping Mall, one of Malaysia’s most popular malls.

Read source

Highlights

Watch Episode